EchoPark | Grand Prix Social

EVENT CONTENT / 2022–2024

EchoPark

Race weekend gave us noise, speed, drivers, fans, and one TikTok that actually helped sell a car.

ROLE Copywriting + Content Creation  ·  WITH Broader Creative Team

EchoPark brought us to COTA for the United States Grand Prix. The brief was to make car shopping feel less like paperwork and more like part of the weekend. I wrote and created ideas around the people, chaos, and quick moments happening around us. Interviews, observations, and whatever felt worth chasing with a camera.

One of the ‘man on the street’ interviews
POV content for the audience to see what COTA is like

ONE POST, ONE CAR

One TikTok helped sell a car. Not a metaphor. An actual car.