SOCIAL CONTENT
Jif
Making everyday peanut butter moments worth stopping for.
WHAT I DID
From 2025-2026 I owned the social creation for the Jif accounts from concept and script through filming and editing. Each video offered a chance to learn stronger food videography and lighting skills
MADE WITH
As a creative I worked closely with my strategy team to find worthy trends that had at least a 4 week future for us to run organically and with paid media
THE WORK
Jif social videos
Snack and recipe videos made with Jif.